Whether you’re a beginner in the PLR space or a seasoned veteran, everyone faces roadblocks with using their PLR. The key to success is to recognize them as they’re happening, and take steps to move forward anyway.
Here are five common roadblocks that people often face when using their PLR…
Roadblock #1 – Technical Issues
Everyone – and I do mean every single one of us – has been bit by a technical issue at least once. It’s pretty much a given that when technology is involved, something is going to go wrong at some point.
The key to getting around this roadblock is educating yourself. Some of the things you need to learn are:
- Setting up your website – Setting up a website is a daunting task for many people, but if you have the right tools and know-how it can be a relatively easy process. Video tutorials have been an important asset to helping people learn how to set up their own websites for the past decade or so, with some of the most popular being on Youtube.
- Uploading your files – How can you figure out how to upload files? Watch youtube videos. There are many tutorials on the platform that will show you all of the steps necessary to upload your files, depending on what platforms you are using.
- Creating graphics – One of the most popular ways to learn graphic design is by watching video tutorials on youtube. Every day, people watch hours of tutorials to improve their skills or learn new techniques. It doesn’t matter if you are looking for low-entry or advanced tutorials, there are plenty to find.
- Formatting your files – Youtube is a great resource for learning how to format your files. There are tutorials on how to format your ebook, lead magnets, and so much more. These videos can all be found under the “Creative Live” section of the Youtube homepage.
Whether you do all of this yourself or outsource it to a team member, you should still have a basic knowledge of what it takes to run your online business.
When it comes to learning, You Tube is your friend. There are so many tutorials available that will cover pretty much everything you need to get yourself up and running.
Roadblock #2 – You don’t have a plan
Another common obstacle that PLR buyers face is that they have no plan. One of the most common things I hear when I ask people what they’re doing with their PLR is that they don’t know where to start.
The first place to start is to have a plan for how you’re going to use your new content. Even before you make the purchase, you should have at least a vague idea of what you’re going to do with it.
It’s not always easy to know what you need for a specific project. Will this content be for your blog posts, a report, or turned into an email challenge?
Understanding the specific needs of your project will help you to make better decisions about what you need, where it goes, and if you need help in producing the end result.
It’s important to understand what you want your project to achieve and who you want to reach before you decide on a final product. Think about how your project will be used, and make a list of expectations for the end result.
Roadblock #3 – Your idea well is running dry
If you’re running out of ideas for your content, this can be a huge roadblock for you when it comes to using your PLR. You may struggle to come up with new titles to rebrand your PLR. Or you may not have any idea on what new design to create for your graphics.
Spend some time researching your topic and see what others in your niche are doing. I’m not telling you to copy anyone, but take a look around and pay attention to things like titles, graphics styles, book covers, etc. so that you have an understanding of what customers in your niche might want.
When it comes to generating ideas, imitation is the best form of flattery. Take a closer look at what is being done on social media in and outside of your niche. But don’t copy blindly. Pay attention to what types of graphics they use, the colors they choose, the wording they use in their headlines… and don’t copy exactly what they do, but copy the concept – and adapt it to your own style.
Roadblock #4 – You’re not sure what to rebrand
This is probably where I differ from most PLR people, because I believe in changing just about every single piece of content that comes in a package. At the very least, you need to get new graphics made, and change the titles and covers.
I also believe that you do need to change at least 50 percent of the content. The last thing you want to do is put something out that is exactly the same as everyone else who bought the PLR once you get past the cover.
Many people buy PLR products online, but once they get past the cover, it is what you would expect. The last thing you want to do is put out something that is exactly the same as everyone else. You need to make it your own. You can (and maybe should) change the title, change the order of chapters, add unique information from your own experiences or gathered information.
Roadblock #5 – Budget issues
One of the biggest roadblocks, especially for new PLR users is that they just don’t have the budget yet to outsource things like graphics creation. There are ways around this with cover creators, Canva for social media templates, and free programs like Google Slides which is a simple and free replacement for Microsoft Powerpoint.
Do what you can with the tools available to you, and then upgrade your graphics and anything else that needs it as you go.
I’m a huge fan of the saying that “done is better than perfect.” Do the best you can with what you have, but don’t let these common roadblocks hold you back from using your PLR.