The saying goes that people like to buy, but hate getting sold to. The make money online niche is no exception. Newbies will buy anything and everything in the hope of making a profit.
Before they know it, they’re in debt and they’ve not made a cent online.
New PLR products are released every single month and they sell like hotcakes. Whether you’re a previous buyer or not, many people just can’t get enough content. However, while PLR can be used to further your online business (unlike many dodgy infoproducts which are useless untested theory), you still need to ask yourself 5 questions before buying any PLR.
1. Why am I getting it?
You have to have a purpose in mind before purchasing content, and it has to fit within your broader marketing plan. If you’re in the weight loss niche, for example, a good rule of thumb is to avoid purchasing woodworking PLR on a whim just because it’s at an amazing price that you can “use later on”. You’ll never actually make money if you don’t concentrate your efforts and market your content. Focus on one niche at a time and don’t invest in new PLR until the first niche has made you a profit.
2. Is the PLR vendor reputable?
Many Private Label Rights products are not worth buying. Do your research and buy content from a reputable company only. Check the reviews for the vendor/products. Look at content they’ve released in the past. Does the PLR vendor have a web presence and do they provide value other than just selling PLR over and over?
3. What exactly am I getting?
You want to make sure that you examine each module or component of the PLR bundle in order to make an educated decision before buying. Some modules are more expensive than they should be, while others are incorrectly described on the sales page. For example, 3 pieces of content might actually only be 1 piece of content in 3 different formats such as .DOC, .TXT and .PDF.
Sometimes the PLR bundle may contain 20 articles and an eBook which is actually a compilation of the 20 articles. If you don’t pay attention, you may mistakenly believe that you’re getting an extra eBook filled with new content when it’s not.
4. What’s my budget?
Never go into debt to purchase PLR content. Always pay off your bills first. Unnecessary spending has killed the ambitions of many a marketer before you and you shouldn’t be the next casket in line. It takes time to achieve financial success in the online world and you should not approach it from a place of desperation. You’re better off getting a day job and using it to fund your online business until you’re making enough money online to quit your job.
5. Are the rights overly restrictive?
Some PLR vendors restrict your business and make it difficult for you to take advantage of more income opportunities with their private label rights content. Avoid these types of restrictive PLR products.
When it comes to investing in PLR or anything else, thinking for a few minutes can make the decision easier.
You should invest in your online business logically.
Don’t let your PLR sit untouched on your hard drive. That’s the surest way to forget about it… and end up in a downward spiral where you buy PLR product after product without ever using any of them. and never enjoying the profits that can be made by efficiently applying the content.
If you’ve already become a PLR Hoarder, you should check out our challenge – it’s quick and gives simple daily tasks to help you sort and use what you already own.